Another OnlyFans Alternative: MALOUM

Discover MALOUM, a compelling OnlyFans alternative gaining traction, especially among creators in the DACH region (Germany, Austria, Switzerland). Offering unique features like an integrated shop for physical merchandise, Euro-based billing with diverse payment options including PayPal, and dedicated German-language support, MALOUM presents a distinct value proposition. Is it worth considering a switch or adding it to your platform strategy? This comparison provides key information on MALOUM's features and how it stacks up against OnlyFans.

What is MALOUM?

Launched in 2023, MALOUM is a social media platform designed to provide creators with a straightforward environment for monetizing content, including erotic material and other niches. A standout feature is its capability for creators to sell physical products, such as worn items or merchandise, directly alongside their digital offerings (photos, videos). Based in Austria, MALOUM offers dedicated customer support in both German and English, a significant benefit for creators targeting the German-speaking market.

How Does MALOUM Work?

On MALOUM, creators generate income through various methods: selling content via subscriptions, offering items for one-time purchase, or utilizing paid mass messages. Unlike many competitors that primarily rely on credit cards, MALOUM supports a broader range of payment methods preferred in Europe, including PayPal, SOFORT (instant bank transfer), and credit cards. A key feature is its “Discover” page, which acts like a curated “For You” feed, aiming to promote creators organically within the platform and potentially reduce the need for extensive external marketing to gain initial visibility. Profiles can also be integrated with the MALOUM shop feature if creators wish to sell physical goods.

Key Differences from OnlyFans

Fees & Payouts: MALOUM charges a 20% commission on creator earnings, matching the industry standard set by OnlyFans. However, MALOUM emphasizes that it covers VAT from its commission and imposes no additional banking fees for payouts, which are available from the very first euro earned.

Shop Feature for Physical Goods: A major distinction is MALOUM’s integrated shop functionality, allowing the sale of physical items. OnlyFans is primarily focused on digital content and lacks a native feature for selling merchandise or physical products.

Discoverability & Promotion: MALOUM incorporates a “Discover” feed intended to boost organic content visibility within the platform. OnlyFans offers limited internal discovery features, generally requiring creators to drive traffic externally via social media or other marketing channels.

Support & Language Focus: MALOUM provides personalized live support accessible in both German and English. This contrasts with OnlyFans’ often larger-scale, potentially more automated support system, which primarily operates in English. The German support is a clear advantage for the DACH market.

Why You Should Consider MALOUM

MALOUM presents a strong case if your primary audience is within the German-speaking (DACH) region and you value flexible payment options like PayPal and SOFORT for your fans. The Euro-based system removes barriers for fans without credit cards. Creators interested in diversifying income streams by selling physical products alongside digital content will find the integrated shop feature particularly useful. While the platform’s current overall reach is likely smaller than OnlyFans’, the potentially lower competition within the MALOUM ecosystem could be appealing. Your decision between MALOUM and OnlyFans should be based on your target market, content types (digital vs. physical), and preferred support language.

Conclusion

MALOUM positions itself as a versatile, creator-friendly alternative to OnlyFans, with a specific focus on the German-speaking market. Differentiating features like the integrated shop for physical items, support for PayPal and SOFORT payments, and Euro-based transactions simplify operations for creators and fans within the DACH region. If you cater primarily to this market and intend to sell merchandise or physical goods, MALOUM offers a compelling and rapidly developing option. For creators heavily invested in the global market or those with a large, established international OnlyFans following, OnlyFans might remain the primary choice. However, MALOUM’s unique advantages make it an alternative worth exploring.

Fazit

MALOUM richtet sich an Creator, die nach einer deutschsprachigen und vielseitigen Alternative zu OnlyFans suchen. Mit Funktionen wie einem eigenen Shop, PayPal-Zahlungen und einer Euro-Abrechnung grenzt sich die Plattform positiv ab und erleichtert sowohl Fans als auch Creatorn den Einstieg. Wer eine starke Bindung zum deutschsprachigen Markt hat und physische Produkte verkaufen möchte, findet in MALOUM eine spannende, aufstrebende Option. Für Creator, die schon eine große Fanbasis auf OnlyFans haben oder sich stark auf internationale Märkte konzentrieren, kann OnlyFans weiterhin sinnvoll sein – nichtsdestotrotz lohnt sich ein Blick auf diese aufstrebende Alternative.